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The web page states the following, "The Family Health Centers in the Community." We saw that the web site said " We work as a team." It also said " To help you get well, and stay well. With offices convenient to Downtown Asheville,. Biltmore Park and Biltmore Lake. Lab, X-Ray and Pharmacy Services. Choose us for your medical home. When it comes to your health,. Tap here to call 828 258-8681 for an appointment! Monday - Friday 8 a m - 5 pm. Saturday Clinic 9 am - 4 pm. Note no lab testing on Saturdays." The header had primary care as the highest ranking optimized keyword. This keyword is followed by family medical clinic, arden, and candler which isn't as urgent as primary care. The other words fhconline.com uses is asheville. nc is included and could not be seen by web engines.